How to drive traffic to my website? That’s the million dollar question. Just about all businesses, internet marketers or anybody with a website have asked this question. Only after, they have learned the more visitors to your site, increases the chances of someone buying whatever it is you are selling. Getting traffic to your site is just as important as the site itself. You could have the latest and greatest he-man action figure, the one with the kung-fu grip but if nobody knows you have it, then nobody knows where to buy it.
When driving traffic, it is important that you get the best traffic you can possibly get. What I mean is, if you are selling a $5,000 product and you are getting traffic from somebody or a company that the majority of it is high school student, then most likely there is going to be a money issue. However, if the majority of the traffic is making $300,000.00 per year, own their own home, and opted-in before to receive information a product that is similar to your $5000 product, the money issue is not a factor.
[blockquote align=”right” variation=”blue” cite=”Rodney Brooks Jr.”]Getting traffic to your site is easy but getting people to buy your products is another story.[/blockquote]
Getting traffic to your site is easy but getting people to buy your products is another story. To get the best results target only the people that are interested in your product. The old saying is “don’t feed pizza fish”. What do fish eat? They differently don’t eat pizza.
There are tons of ways to drive traffic to your site but you can put them in two categories, paid and free. Paid traffic is the quickest and easiest but most people don’t want to spend the money. One of my favorite paid traffic strategies are solo ads. Solo ads brings traffic to your site and at the same time builds you a list of people that you can email in the future, bringing you instant traffic! Just like I mention before, make sure they are quality solo ads. Once you have found a reliable source, all you have to do is create a budget. There are some other things you have to do but I’m not going to go in to details. If you want to learn more about solo ads and list building, read my post title, “Solo ads are the key to list building”.
Some other paid traffic strategies are Pay Per Click (PPC), Click Per Acquisition (CPA) aka Cost Per Action, Pay Per Visit (PPV), and just regular Media buys and don’t forget about offline methods like print ads, TV, radio, etc. There are plenty of other paid traffic strategies and any one will bring you tons of traffic to your website but out of the bunch, Pay Per Click (PPC) is the one I have had the most success with. When talking about Pay Per Click (PPC) the first thing comes to mind is Google. Google is the most popular site when talking about PPC but in addition, you also have other companies like Facebook, Bling, etc.
Facebook PPC is one of my favorites. On a combination of several different fan pages, I have accumulated over 100,000 likes! .If you didn’t know, Facebook is the number two most popular site on the internet. Google is number one so if you master both of them, you can pretty much say, you have all the traffic.
Facebook and Google both have PPC but Facebook PPC is different. All ads are picture ads and no matter what a person is searching for, your ad shows automatically. With Google, your ad only shows when a person is doing a search. Google does have a display network but for this post, I’m going to keep it simple.
With Facebook, you can drive traffic to your site and your page. Driving traffic to your page is good if you are trying to get more page likes. Using a fan gate is what helped me. A fan gate will force a person to like your page before seeing your content but Facebook don’t allow you to do this anymore.
For getting traffic to your website, you can create an ad with an objection to get people to click thru to your website but I have found, boosting a post works better. You can still have the option to adjust your pricing and targeting. The advantage of this is, the person goes to your post first, checks out your page/profile and then your website.
I have found myself, after clicking on somebody’s ad and it takes me directly to their website, Going back to Facebook trying to find more information about them, even if it’s on their site. However, if I go to their Facebook page first, the first thing I do is check to see if they have a website. In addition, I have heard other marketers say, if they are on Facebook, they want to stay on Facebook. Meaning, if the ad takes them outside of Facebook, they are less likely to view the site. Pay Per Click (PPC), Facebook, Google or any other company is a great way to drive traffic to your website. You can pay, as little as one cent per click and you can pick only the keywords or interests that are similar to your product. If you need any help or have any questions, please send me a message and I will get back with you as soon as I can.
Driving traffic to your site using free methods is great if you have the time. One of the free methods is what I am doing right now, blogging. Other methods to get traffic free are Article marketing, Vlogging, word of mouth and so on. If you ask me, blogging is the same thing as article marketing. You both write articles but the only thing different is, you will be publishing one to a blogging platform and one to an article directory. Out of all the free methods I mention, blogging is my favorite! However, I have my own hosting so it is not truly free but you can do just about the same things. When I first started online, I used to use the free ones (Blogger, Squidoo, Tumblr, etc.) and I still use them today. Why not, their free.
With blogging, its just like a website and you can write and post just about anything you want! If you ever heard the phrase, “content is king” well it’s true. Just imagine you have one word on one page. Your site would only come up if someone were searching for that one word but what if you have 500, 1000, or 2000 words on a page. It’s more to this then just words on a page and we are now talking about SEO but I think you get the picture? If you still don’t get it, then let me give you an example. What if you wrote one article a week, just one. That would be four a month and 48 a year. If your blog posts are about 1,000 words each, that’s 120,000 possible keywords. That alone with bring some traffic but you have to write your post so the search engines will know what your article is about. This is called Search engine optimization (SEO).
Search engine optimization (SEO) has a lot of rules too remember. I guess if you write them down you could just go down the list but me personally, I brought a plug in that have all the rules and lets you know if you need to do some more or even if you overdone it.
The best place to start out blogging is with a company called Global Virtual Opportunities(GVO) The reason why I pick GVO, is because you get hosting and a lot of other marketing tools that you will need as you get more advanced. Empower network is another great company that will give you a blogging platform. There are other companies that give you the tools you need to start blogging. These are just some.
If you already have a website and I am assuming you do, the first step is to do some paid advertising. The best place I have found to buy solo ads are Udimi.com and Safe-swaps.com. They have hundreds if not thousands of solo ad venders and they have buyer fraud protection. I know I didn’t go into much details about CPA and PPV but a good site for CPA is PeerFly.com and a good site for PPV is adf.ly.
My favorite out of these two is adf.ly. The reason is you can get a thousand visitors for about a dollar. It only depends on what country you want the traffic form and what type. The best part is, as soon as your link is approved, your traffic starts instant! If you have a squeeze page that you just created, for five dollars, you can get about five thousands visits!
If you would like to learn more about how you can drive traffic to your website, read my post title, “How To Get More Website Traffic” and always remember,
Getting traffic to your site is easy but getting people to buy your products is another story.